Beauty Industry

YouTube Stars Go on Tour To Promote Brush Line

Sam and Nic Chapman are going on the road to promote their Real Techniques brushes this summer.

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By: Marie Redding

Senior Editor

The ‘Real Techniques Roadshow’ is being planned for this summer, once again, to promote the brush line created by Sam and Nic Chapman, known for their YouTube channel, Pixiwoo, which ranks at #1 in the UK.

The sisters will stop at four cities in the U.S. – Chicago, New York City, Los Angeles and Nashville – to promote the Real Techniques line while sharing application tips during in-store appearances. In each market, fans will be given the opportunity to win an exclusive meet-and-greet and consultation with Sam and Nic over afternoon tea.  Entries will be collected through Facebook leading up to the event dates. During each in-store event, fans will also be eligible to win an exclusive prize pack by sharing photos with #RTRoadShow on Twitter and Instagram.

“We are really looking forward to The Real Techniques Roadshow this year, especially since our new collection, Bold Metals recently launched,” said Nic. “We absolutely adore our followers and love being able to meet them in person.”

Real Techniques’ new Bold Metals collection (shown above), introduced in January, features seven brushes with refined artistry bristle cuts that give advanced pick-up and release of makeup. Weighted handles provide optimal control and comfort, and are engineered for perfect weight distribution when tipped toward the face.

“With gold, rose gold and silver detailing, the Bold Metals collection adds glamour and shine to any makeup bag,” said Sam. “Each brush is numbered for a particular use, however we encourage our followers to play around with alternative applications. They can be really versatile.”  

Photos: Sam and Nic Chapman; Real Techniques’ new ‘Bold Metals’ brushes

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